Blog category · 3 posts
Our own data, published with its method, and how it compares with other studies.
Latest · Research and benchmarks
Reply rates in our studies sat between 29% and 44.8%. Meetings did not follow. What moved conversion was audience and offer, with data from six campaigns.
Viktorio Shopov
· · 6 min read
Research and benchmarks
Booked, completed and held are three different numbers. How we count our own meetings, why a calendar says completed when nobody came, and a weekly report.
Viktorio Shopov
· · 7 min read
Research and benchmarks
The exact definitions behind reply rate, acceptance rate and meetings booked in outreach: what counts as a reply, what does not, why benchmarks differ by 7x and how to compare your numbers fairly. With a free calculator.
Asen Levov
· · 8 min read
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