Templates
Template: replying to "not now" or "circle back later"
"Not now" is not a no. A good reply accepts the timing, asks when to come back and then actually comes back. Below are three replies, plus the Sellinger rule that schedules a future follow up. The texts are not measured yet.
Published by Sellinger AI. Numbers and settings checked on 19 October 2026 against the fact register. Report an error.
The text
Understood, thank you for telling me. Would it be useful if I checked back in [month], or is another time better for you?
Perfect, I will write again in [month they named]. Until then, nothing from me.
That makes sense. When [the reason they gave] is settled, would you like me to send [one useful thing] so you have it ready?
Why each line is there
| Line | Why it is there |
|---|---|
| Thanks for telling me | It treats the answer as useful, not as a failure. |
| Ask for the date | A date the prospect chose is a promise you can keep. |
| "Nothing from me" | It tells them you will not chase in between. |
| Offer something useful | A reason to come back that has value to them, not to you. |
What it measured
No data yet. Sellinger has not measured results for this exact text, so this page makes no claim about replies, meetings or revenue. Measured campaigns are in the case studies.
When not to use it
- When the person said stop, unsubscribe or no thanks. That is an opt out, not a timing issue. The contact goes on the suppression list and the agent does not write again.
- When you will not really follow up. A promised follow up that never happens is worse than no reply.
The rule to add in Sellinger
The rules picker has this rule, in the Buying Signals group, as written in the product:
Lead says not now or circle back later, schedule a future follow-up
- 1
Step 1
Open the Rules tab
Open the campaign's configuration drawer and choose the Rules tab.
- 2
Step 2
Add the rule
Click Templates, search for the rule below and add it, or type it in as your own rule: "Lead says not now or circle back later, schedule a future follow-up"
- 3
Step 3
Test it
Send yourself a test reply that matches the rule and check that the conversation is flagged for a person.
Common questions
How is "not now" different from an opt out?
How long should I wait?
Will the agent remember the date?
Sources and method
Rule text from the in-product rule template catalog, checked 19 October 2026. Reply wording is ours.
Related: Templates hub, Template: objection, pricing, Opt outs and the suppression list, Outreach rules.
