Templates
Template: replying to is there a free trial
When a prospect asks about a free trial, answer yes or no in the first word, then say what the trial includes, how long it lasts and what happens after. Hiding the answer behind a demo request costs you the reply. Below are three versions: you have a trial, you do not, and you offer a guided pilot instead.
Published by Sellinger AI. Numbers and settings checked on 24 October 2026 against the fact register. Report an error.
The text
Yes, [first name]. You get [length] free, with [what is included], and [card needed or no card]. After that it is [price], and you can cancel any time. Want me to send the link, or set it up with you in 15 minutes?
No free trial, [first name], but [what you offer instead, such as a money back period, a paid month you can stop, or a free sample]. Here is what that looks like: [one line]. Would that work for you?
Not a self serve trial, [first name], but we can run a short pilot on [scope] for [length], and you decide at the end whether to continue. It costs [price or nothing]. Shall I send the outline?
Why each line is there
| Line | Why it is there |
|---|---|
| Yes or no first | It is a yes or no question. Answering it first earns the right to say more. |
| Length and what is included | A trial with no limits stated sounds like a trap. |
| What it costs afterwards | People ask about price next. Say it before they do. |
| Cancel any time, only if true | A promise you can keep removes the main fear. |
| A next step | A link or 15 minutes turns interest into action. |
What it measured
No data yet. Sellinger has not measured results for this exact text, so this page makes no claim about replies, meetings or revenue. Measured campaigns are in the case studies.
When not to use it
- When you would invent a trial you do not have.
- When the prospect asked about price, not a trial. Use the pricing objection template.
- When the person says not now. Use the not now template.
How to use it in Sellinger
Sellinger's own terms, as an example of the structure: 30 days free on messaging modules and bundles, no card. Usage modules (enrichment) start with a $10 credit. Put your real trial terms in the knowledge base so the agent quotes them exactly, and add a needs attention rule for any pricing question you want a person to answer. Put the approved wording in a text article in a knowledge base collection and attach it to the persona, so the agent answers from it. If you would rather answer yourself, add a needs attention rule for this kind of reply, and the conversation is flagged for a person.
Common questions
Should I always offer a free trial?
Should I ask for a card?
What if they ask for a longer trial?
Sources and method
Wording is ours. Sellinger behaviour from the fact register, checked 25 October 2026.
Related: Templates hub, Objection: pricing, Objection: not now, Answer how much does it cost, Sellinger pricing.