Glossary
What is white label sales software?
White label sales software is a sales platform built by one company and sold by another under its own name, logo and domain. Agencies use it to give clients outreach tools or a managed service without building the product themselves.
Published by Sellinger AI. Numbers and settings checked on 19 October 2026 against the fact register. Report an error.
How does the model work?
The partner pays the software maker a platform fee, then charges clients whatever it likes. Clients see the partner's brand and log in on the partner's domain. The maker stays in the background, though the legal terms still describe the relationship.
| Question | Why it matters |
|---|---|
| Who invoices the client? | You keep the client relationship, or you do not |
| Per seat or per client pricing? | Decides your margin as you grow |
| Client permissions | View only, or full control |
| Limits per client | Stops one client from using the whole budget |
Is it right for you?
Yes if you sell outreach as a service and several clients need separate workspaces. No if you run outreach only for your own company, since normal plans cost less to start.
How Sellinger handles it
Sellinger partner terms are a one time $500 setup fee, then the standard agent prices from the pricing page. You get a branded client portal on a domain you choose, with your name, logo, favicon and colors. Sellinger does not invoice your clients, and the program sets no client limit.
Per client you set the number of accounts they can connect, optional monthly send volumes for email, WhatsApp and Instagram, and whether they can only view performance or also configure campaigns, add leads and manage accounts. When a client reaches its monthly cap, sending pauses until the first of the next month. Clients sign in with an access code you create. See partners and use cases for agencies.
Common questions
Can clients see that Sellinger runs the portal?
Who sets the price clients pay?
Is there a limit on clients?
Sources and method
Sellinger partners page and partner fee statement from the owner, 19 October 2026.
Related: Partner program, Sellinger for agencies, Lead generation, Pricing.
