Comparison, checked 19 October 2026
Sellinger vs Instantly (2026): which one fits your outreach
The short answer
Instantly is a cold email platform built for sending volume, with unlimited email accounts on flat plans and an AI Reply Agent for email threads. Sellinger is one agent that writes, replies and books across LinkedIn, email and WhatsApp. If email is your only channel and volume is the goal, Instantly fits; if your buyers also sit on LinkedIn or WhatsApp, Sellinger covers them.
Instantly is a cold email platform with a lead database, an AI Reply Agent and an optional CRM, sold as separate subscriptions. Sellinger is an AI SDR whose agent finds buyers, writes to each one, answers replies and books meetings on LinkedIn, email, WhatsApp and more.
Prices and features checked on 19 October 2026. Updated 19 October 2026. Published by Sellinger AI and reviewed by Viktorio Shopov, co-founder of Sellinger. Report an error.
Instantly and Sellinger side by side
Each Instantly cell links to the page it was read from. There is no score and no total.
| What we compared | Instantly | Sellinger |
|---|---|---|
| Price | Outreach, monthly: Growth $47 (5,000 emails), Hypergrowth $97 (125,000 emails), Light Speed $358 (500,000 emails). AI agents and lead data are a separate Credits subscription from $47. A CRM add on starts at $47. instantly.ai/pricingchecked 19 October 2026 | Live Chat from $19, Email from $39, WhatsApp and Instagram from $29, LinkedIn $198 per agent a month, bundles $249 to $1,199 a month. Sellinger fact register checked 19 October 2026 |
| Free trial | 14 day free trial, no card. Limits: 2 email accounts, 250 leads, 1,000 campaign emails. After it ends, campaigns pause and an account that is not upgraded is deleted automatically. No permanent free plan found. help.instantly.ai/en/articles/13941298-instan…checked 19 October 2026 | 30 days free on messaging modules and bundles, no card. Enrichment starts with a $10 credit. Sellinger fact register checked 19 October 2026 |
| Channels | Email: yes. No native LinkedIn sending found; Automations can push leads to Aimfox, HeyReach and Valley. SMS and calls are done by a person in the CRM. WhatsApp, Instagram and live chat: not listed on the pages we checked. instantly.ai/crmchecked 19 October 2026 | LinkedIn, email, WhatsApp, Instagram and live chat. WhatsApp runs through your connected account at a small daily volume. Sellinger fact register checked 19 October 2026 |
| AI and replies | The AI Reply Agent answers questions and objections on email threads, shares a Calendly link and books the meeting. Approve each reply first, or use Autopilot. Billed 5 credits per reply. Other channels are not listed on the pages we checked. instantly.ai/ai-reply-agentchecked 19 October 2026 | The agent writes the first message and every follow up, answers replies and books the meeting. You can require approval before anything sends. Sellinger fact register checked 19 October 2026 |
| Built in CRM | Instantly AI CRM: one inbox for email, calls and SMS, opportunities with stages, tasks and notes. An add on from $47 a month with unlimited seats. instantly.ai/crmchecked 19 October 2026 | Contacts, deals and every conversation in one place, with a two way HubSpot sync. Sellinger fact register checked 19 October 2026 |
| Contact database | SuperSearch lead database of 450M+ B2B contacts with email enrichment and verification. Its Signals article says 610M, so its pages differ on size. Searches cost credits. instantly.ai/pricingchecked 19 October 2026 | A database of 700M+ contacts with verified emails and phone numbers, pay per lookup from $0.01. Sellinger fact register checked 19 October 2026 |
| Intent signals | A Signals filter in SuperSearch (job changes, funding, hiring, LinkedIn posts, Reddit buying intent) and a website visitor pixel that pushes visitors into a campaign, with 25 free credits. help.instantly.ai/en/articles/14818218-signal…checked 19 October 2026 | 26 ready made signal templates in 8 categories on LinkedIn, included with every bundle. Sellinger fact register checked 19 October 2026 |
| Agencies and white label | White label portal on a custom domain for Hyper Growth and Light Speed plans, no extra price stated, no client limit. Clients with campaign access see every campaign in that workspace. help.instantly.ai/en/articles/8678006-agency-…checked 19 October 2026 | A portal on your own domain with unlimited client workspaces: a one time $500 setup fee, then the standard agent prices. Sellinger fact register checked 19 October 2026 |
| Integrations | HubSpot and Pipedrive (guides and Automations), HighLevel, Clay, Calendly, Slack, Zapier, Make, webhooks and API v2. Salesforce is listed through a third party tool. help.instantly.ai/en/collections/9548903-inte…checked 19 October 2026 | Live: HubSpot (two way), Cal.com, Calendly, Slack, GoHighLevel, Shopify, REST API and webhooks. Coming soon: Salesforce, Pipedrive, Zoho. Sellinger fact register checked 19 October 2026 |
Who should choose which
Choose Instantly if
- email is your main channel and you want volume: Instantly lists unlimited email accounts and plans up to 500,000 emails a month.
- you want warmup inside the sending tool: unlimited warmup is listed on its plans.
- you want an AI that answers email replies and books through a Calendly link, with the option to approve each one first.
- you need a link to Pipedrive or Salesforce today. Instantly lists Pipedrive, and Salesforce through a third party tool, while Sellinger shows both as coming soon.
Choose Sellinger if
- your buyers are on LinkedIn or WhatsApp as well as email, and you want one agent and one conversation history instead of a separate LinkedIn tool.
- you want the agent to research each prospect, write every message, answer replies and book the meeting.
- you want deals, contacts and each conversation in a built in CRM that syncs both ways with HubSpot.
- you want a database of 700M+ contacts and LinkedIn intent signals under the same login.
What it costs for email, AI replies and LinkedIn
Instantly sells sending, AI and data as separate subscriptions: Outreach for emails and contacts, Credits for the AI Reply Agent and lead searches, and a CRM add on. Sellinger prices by module, with the agent that writes and replies inside each one.
The table uses monthly list prices in US dollars. Instantly Growth lists 5,000 emails a month, and each Sellinger email tier has its own message limit on its pricing page, so volume is not like for like.
- Instantly credits expire 2 months after purchase on monthly plans. It lists no overage charge: when included volume runs out, you move up a tier.
| What you need | Instantly | Sellinger |
|---|---|---|
| Email sending, entry plan | $47 (Outreach Growth, 5,000 emails) | $39 (Email Starter, agent included) |
| Email with AI replies | $94 (Outreach Growth $47 plus Credits Growth $47) | $39 (Email Starter, agent included) |
| Email, AI replies and LinkedIn | $94 plus a LinkedIn tool bought separately, not priced here | $249 (Outbound bundle: LinkedIn plus email) |
Who writes, replies and books
Instantly's AI Reply Agent reads each reply on an email thread, answers questions and objections, shares a Calendly link and logs the result to the CRM. The pages we checked show it on email only.
Sellinger's agent studies each prospect, writes the opening message and each follow up, handles the replies and books the meeting, across LinkedIn, WhatsApp and email. A campaign can hold every message for approval, and a person can take over any conversation.
Sending volume and deliverability
This is where Instantly leads. It lists unlimited email accounts, unlimited warmup, volume up to 500,000 emails a month, dedicated IP rotation on Light Speed and inbox placement tests in the trial.
Sellinger's emails leave through a mailbox you connect, and the sending domain is yours to set up. Each account has daily limits the agent cannot exceed, and email defaults to 50 sends a day per mailbox. Daily limits sit on each mailbox, so a plan that needs thousands of emails a day from many domains fits Instantly better.
Switching between Instantly and Sellinger
You can run both for a while if each tool uses its own mailboxes and its own LinkedIn accounts.
- Connect a mailbox in Sellinger that Instantly does not use, and set up its sending domain.
- Upload a CSV of leads or search the contact database, then describe your offer and approve the first messages.
- Add a LinkedIn or WhatsApp account if you want those channels, which the Instantly pages we checked do not list natively.
- Give it a few weeks, then compare replies and meetings per mailbox before moving more volume.
- Sequences, warmup history and credits in Instantly do not move across. We have not checked what Instantly exports.
- Unused Instantly credits expire 2 months after purchase on monthly plans, so plan your stop date.
Questions about Instantly and Sellinger
Does Instantly send LinkedIn messages?
Is Instantly ever the better choice?
Does Instantly's AI Reply Agent do what Sellinger's agent does?
Can an agency run client accounts on Instantly?
Can I try both?
Method and changelog
Each competitor row links to its source and shows the date it was read. A cell older than 45 days turns grey. The full method and the correction process are on the Compare page. How we compare.
Changelog
- 19 October 2026. First version on this site, built from the competitor register.
Keep reading
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- Case study: Green Shield Logistics
Email from the founder's own mailbox: 546 buyers contacted and an 8.2% reply rate from named heads.
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