Templates

Template: inviting a podcast guest

A podcast invitation gets a yes when it shows you know the guest's work, proposes a specific episode idea, and says who listens and how much time it takes. Below are the invitation, a short follow up and a confirmation with the practical details.

Published by Sellinger AI. Numbers and settings checked on 24 October 2026 against the fact register. Report an error.

The text

Placeholders in square brackets are yours to fill. The wording is ours, not a quote from a customer.

Version 1: the invitation

Subject: Podcast invite: [episode idea]

Hi [first name],

Your post on [topic] started a good argument in my feed. Would you talk about it for 30 minutes on [podcast], which reaches [audience]? I would ask about [two specific questions]. Happy to send the questions in advance.

[Name]

Version 2: follow up

Hi [first name], following up on the podcast idea about [topic]. If the timing is bad, a later month works too.

Version 3: confirmation

Great, thank you. Recording on [date] at [time] [time zone], [length] minutes, at [link]. Questions attached. The episode goes live around [date], and I will send you the link and a short text to share.

Why each line is there

Line by line
Line	Why it is there
Their work, specifically	Shows why them and not anyone.
An episode idea	Gives them something to say yes to.
The audience	Guests want to know who they reach.
Time and questions	Removes uncertainty.

What it measured

No data yet. Sellinger has not measured results for this exact text, so this page makes no claim about replies, meetings or revenue. Measured campaigns are in the case studies.

When not to use it

To people outside your audience's interests.
When the episode is a disguised sales pitch for your product.

How to use it in Sellinger

The podcast and speaker booking use case and the podcast and speaking goal in the events and promotion goals fit this outreach. Leave it to the agent, which writes each message from the lead's own data and your persona, or paste this text into a step in Flow-Maker in the campaign's configuration drawer. The step's instruction box personalises a pasted message with the lead's data, so read the first sends before you widen the campaign.

Common questions

How do I invite a guest to a podcast?

Name their work, propose a specific episode idea, and say who listens and how long it takes.

Should I send questions in advance?

Offer to. Many guests prepare better with them.

How long should a podcast invitation be?

A short paragraph. Details come after they say yes.

Sources and method

Wording is ours.